AHT Projects

ATMAC

Australian Horticulture Trade (AHT), previously AHEIA, was awarded a grant from the Department of Agriculture and Water Resources under the Agricultural Trade and Market Access Cooperation (ATMAC) program to address supply chain issues.

The project – ‘Bilateral Trade Facilitation through Import Value Chain Development and Capacity Building’, supports bilateral trade participation with Vietnam and China. Phase one of the project has been completed, and the following resources are now available:

Exporting Lychees and Mangoes to Australia from Vietnam

• Phytosanitary irradiation treatment of Lychees and Mangoes exported from Vietnam to Australia
• Tiếp thị thanh long Việt Nam tại Úc
• Also available in both languages

Exporting Pears to Australia from China

• Exporting Pears to Australia from Hebei, Shaanxi and Shandong Provinces
• 河北、陕西和山东向澳大利亚出口梨 
• Also available in both languages

Exporting Dragonfruit to Australia from Vietnam

• Marketing Vietnamese Dragonfruit in Australia
  A guide to understanding the market potential for Vietnamese Dragonfruit in Australia
• Tiếp thị thanh long Việt Nam tại Úc
  Một hướng dẫn để hiểu về tiềm năng của thanh long Việt Nam tại thị trường Úc
• Also available in both languages

Paths to Market

In 2017 AHT, then known as AHEA, collaborated with HIA and Austrade to produce the “Paths to Market” document, to provide information for horticultural producers wishing to export, particularly for the first time. This document was designed to provide a basis for discussions around export, and to facilitate the formation of appropriate supply chain partnerships to enable the initiation of trade.

This document identifies four generic options available for Australian producers wishing to export their products:

1. Single grower/exporter
2. Online
3. Large exporter/Brand
4. Trader/consolidator

“Paths to Market” then details the division of roles and risks under each of these models between the relevant supply chain participants. This is a more nuanced approach whereby producers are able to assess the limitations of the capacity of their enterprise and be encouraged to form relationships with supply chain partners to address any deficiencies.

Greater collaboration is needed between participants in the value chain to understand and embrace these models that leverage their expertise to improve quality of the produce traded and build market share. All parties in the chain play a role and need to be integrated into the strategy.

Click here to access “Paths to Market”